User Experience: A Way Forward for Better Products

UX stands for User Experience. It is a discipline commonly applied in digital that views a product as a broad experience rather than just the underlying product.

In the last two decades, computer technology has transformed virtually every part of human society. The way we communicate, the way we travel, the way we make purchases and even the way we keep ourselves entertained has seen remarkable progress. In similar fashion, the drivers advancing technological progress have also seen proportionate remarkable progress in hardware, software, and product design. This paper looks at recent advancements in product design with a new discipline known as User Experience (UX).

In this paper, you
will learn about:


  1. An Introduction to User Experience (UX): What is it?
    • UX and the User Interface (UI)
  2. The Benefits of UX: Why is UX important?
    • Productivity, Efficiency, & Key Performance Metrics (KPIs)
    • Product/Project Success
    • Development Costs
    • Support Costs & Training
  3. Creating Better Products: How is UX Implemented?
    • A Look at the Legacy Approach
    • A UX Focused Approach: Collaborative & Data-driven
  4. Can UX Help Your Organization?

Not only do UX methods lead to a higher likelihood of project success, but companies that implement UX methods across the organization can experience immense success. Many previously unknown startups have become some of the most well-known and successful companies today with implementation of UX methods.

Have questions or need help?

Have questions or need help?

Contact David Lustig on david.lustig@28stone.com or +1 908 907 1030 to find out how we can help.
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